Salesforce Certifications: How to Prepare and Study for them

Welcome back to this mini-series on Salesforce Certifications!  In the last post we covered the reasons and benefits for passing certifications. Here, we will look at some of the key resources to help you.  We will also give you some tips to help you prepare for your certifications.  Salesforce Certified Professional Logo Table of Contents

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Salesforce Certifications: Why study them and are they worth it?

Each year, Salesforce’s products expand. The number of certifications also increases. With so many certifications (~40) to choose from, the options can seem bewildering!  Recently, a friend of mine, Adam Lawrence and I discussed certifications. This covered two themes: Why study them and are they worth it?  What resources are available? This post looks at

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Summer ’21: What/When is it and What should I do to prepare?

The Salesforce Summer ’21 Release is nearly here! In this post, we shall cover what Summer ’21 is, when it is and some recommendations on what you should do ahead of the Release.  NOTE: Summer ’21 is currently in preview. This means this is still subject to ‘safe habor’ and change.  Table of Contents What is Summer

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How to customise the Salesforce Help Menu

Customising the Salesforce Help Menu is a simple way to help user adoption. In this post, we shall look at why you would customise the Salesforce Help Menu.  NOTE: This is only available in Lightning Experience Table of Contents Why Customise the Help Menu? No two businesses are the same. Odds are your Salesforce system

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Einstein Lead Scoring: AI Predictive Scoring

Effective Lead Management is essential for a healthy sales pipeline. Prioritisation is key. The end goal is to work with the best leads, so they become happy customers (and businesses gain a return on investment).  This post overviews Einstein Lead Scoring within Salesforce Lightning Experience.  Screenshot of Einstein Lead Scoring Table of Contents Background If

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Lightning Apps and the App Manager

In a previous post, we covered Dynamic Forms. In this #LightningFlap, we explore the capabilities of Lightning Apps and the App Manager.  Table of Contents What is an App?​ An App in Salesforce is a collection of Tabs grouped together. Each Tab provides access to different areas of the system (e.g. Accounts, Contacts, Reports, Dashboards, etc).

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